Rule: From measure to metal line
To most people, a rule measures distance. In the printing shop, it prints one.
Outside the shop, a rule is a straightedge for measuring or drawing straight lines. A carpenter's rule, a ruler on a desk, even the mental rule of thumb: all help you find length or keep something square. The word itself comes from the Latin regula, meaning a straight stick or rod, and the meaning has held steady for centuries.
In industrial printing, a rule is a metal strip, brass or steel, cast or rolled to the exact height of the type itself. Its purpose is not to measure but to print. When you lock rules into the forme alongside columns of type, they print as solid black lines on the page. A thicker rule makes a bold dividing line; a thin one creates a hairline. They separate columns, frame tables, organize the page. The composing rule is a steel slip that holds type steady while it is being assembled in the composing stick. The space rule is shorter and finer, reserved for narrow rules in tabular work. All are functional metal, not instruments.
The divergence is sharp because printing and measuring share only the metaphor of straightness. A measuring rule must be accurate and visible from a distance. A printing rule must be precisely cast to type height, which varies by point size and sometimes by foundry, so it locks true in the forme and prints level with the letters. A rule that measures cannot do this work; a rule that prints is useless for measuring distance.
The term rule in printing has been documented in English since at least the 17th century, applied to these metal strips long before photography or computers reached the trade. The word stuck because the shape was familiar and the function metaphorically clear: you use a rule to draw order, whether by measuring or by printing. In the composing stick and the forme, the rule was one of the printers most essential tools.
The dictionary entry
rule
(noun, industrial printing)
A thin plate of brass or other metal, of the same height as the type, and used for printing lines, as between columns on the same page, or in tabular work.